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2023: Year of the Rabbit

2023 happy lunar new year

This year's Chinese New Year Zodiac is the Water Rabbit and starts January 22, 2023. The sign of Rabbit is a symbol of longevity, peace, and prosperity in the Chinese culture, which is lucky, as 2023 is predicted to be a year of hope. People born in a year of the Rabbit are believed to be vigilant, witty, quick-minded, and ingenious. The 12 zodiac animals are, in order: Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog, and Pig. Each year has an animal sign according to the 12-year-cycle, so last year was the year of the Tiger, and the last time it was the year of the Rabbit, was 2011.

In Chinese astrology, each zodiac sign is associated with one of the five elements: Gold (Metal), Wood, Water, Fire, or Earth. For example, a Water Rabbit comes once in a 60-year cycle. It is theorized that a person's characteristics are decided by their birth year's zodiac animal sign and element. This means that there are five types of Rabbit, each with different characteristics. The wood rabbit is Clever, quick-witted, selfish, lively in appearance, but shrewd at heart.

Naturally, as a company with the word rabbit in the name, we felt a connection to this year's zodiac sign. A question that we often get asked is how did we come up with the name Rabbit Air. The story goes, our founders had to come up with a company name trademark and domain name within a very short time. They checked a few names but all the trademarks and domains were already taken. The last one they tried was rapid air and decided to take a more creative approach. They came up with a unique name to guarantee a successful registration of the trademark and domain and as a play on words, Rabbit Air was selected. As rabbits are clean, quiet and fast, this resonated with our air purifiers and was the perfect choice.

As the new year begins, we hope that yours is healthy, prosperous and lucky! Happy New Year!

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